S1,E5: Thirst Drinks - Ethan Cisneros
Ethan Cisneros, the founder of Thirst Drinks, is not your typical entrepreneur. His entrepreneurial journey began at the tender age of 16 when he started a lawn mowing business. From there, he ventured into snow cones and eventually ended up creating a successful soda shop in Salt Lake Valley. The journey was not without its challenges. Ethan had to navigate industry changes, find the perfect location for his shop, and transform a failing drive-thru space into a flourishing business. His determination and entrepreneurial spirit shine through as he shares his experiences and advice for aspiring entrepreneurs.
Ethan's success story is not only about creating a profitable business but also about creating a memorable customer experience. He understood early on that customers were not just coming for the product but for the experience. This understanding became the backbone of his business strategy. He put in the effort to personalize the customer experience, from leaving notes at the end of each service to reaching out to customers personally on social media. His efforts paid off as he slowly built a loyal customer base that helped his business grow.
One of the significant milestones in Ethan's entrepreneurial journey was securing a prime spot at Vivint, a leading smart home and security company. This didn't come easy. Ethan had to make persistent efforts, from sending personalized notes to the head of concessions to dropping off treats, to get his local business noticed. His determination and strategic relationship-building efforts paid off, and he managed to secure a second location on the main floor of the arena.
Ethan also shares insights into his bakery's expansion and his strategies for scaling his snow cone business into a successful soda shop. He discusses the importance of creating a robust system for production and delivery to ensure efficiency and consistency in his products. Moreover, he emphasizes the importance of supporting local businesses and how entrepreneurs can leverage the vibrant entrepreneurial spirit of Salt Lake City to build successful businesses.
Ethan's journey is an inspiring story of determination, hard work, and strategic thinking. It's a testament to the power of perseverance, the importance of building strong relationships, and the value of providing an exceptional customer experience. It serves as a reminder that entrepreneurship is not just about making money, but also about making a difference in people's lives through your products and services. So, if you're an aspiring entrepreneur looking for some inspiration and practical tips, this podcast episode is a must-listen!
Ethan Cisneros' journey from mowing lawns to running a successful soda shop serves as an inspiration for all aspiring entrepreneurs. It shows that with hard work, determination, and a focus on providing a great customer experience, it's possible to turn a simple idea into a thriving business. So, tune in to this podcast episode and get ready to be inspired by Ethan's remarkable entrepreneurial journey.
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